Senin, 22 Desember 2008

20 Famous Logo Designs

20 Famous Logo Designs


If there is one thing that we can learn from famous logos like Nike’s “Swoosh” or FedEx logo, it is that the logo does not have to be complicated to be effective.


Hopefully, our collection of famous logo designs will help prove that simplicity is the key to a memorable logo.



01 - Coca-Cola Logo


The famous Coca-Cola logo was created by John Pemberton’s bookkeeper, Frank Mason Robinson, in 1885.


Coca-Cola Logo


02 - Audi Logo


The Audi emblem is four overlapping rings that represent the four marques of Auto Union. The Audi emblem symbolizes Audi amalgamation of Audi with DKW, Horch and Wanderer: the first ring represents Audi, the second represents DKW, third is Horch, and the fourth and last ring Wanderer.


Audi Logo


03 - Apple Logo


The Apple logo was created in 1976 by Rob Janoff. The rainbow color theme was used until 1998.


Apple Logo


04 - USA Network Logo


USA Network logo from 2005 to present.


USA Network Logo


05 - Pepsi-Cola Logo


Pepsi-Cola logo has changed many times over the years. The logo that is used right now was introduced in 1984.


Pepsi-Cola Logo


06 - Walt Disney Logo


Walt Disney Logo


07 - IBM Logo


This IBM logo was designed by graphic designer Paul Rand in 1972.


IBM Logo


08 - Nike “Swoosh” Logo


The Nike “Swoosh” is a design created in 1971 by Carolyn Davidson, a graphic design student at Portland State University.


Nike Swoosh Logo


09 - Nintendo Logo


Nintendo Logo


10 - Puma Logo


The logo that we see on the side of all Puma shoes was introduced in 1958.


Puma Logo


11 - AT&T Logo


AT&T Logo


12 - Atari Logo


Atari Logo


13 - Google Logo


The current official Google logo was designed by Ruth Kedar, and is a logotype based on the Catull typeface.


Google Logo


14 - FedEx Logo


The FedEx logo is notable for containing a hidden right-pointing arrow in the negative space between the “E” and the “X”.


FedEx Logo


15 - Adidas Logo


The company registered as adidas AG (with lower-case lettering) on 18 August 1949. The company’s clothing and shoe designs typically feature three parallel stripes, and this same motif is incorporated into Adidas’s current official logo.


Adidas Logo


16 - McDonald’s Logo


McDonalds Logo


17 - Starbucks Logo


The logo is an image of a “twin-tailed siren”.


Starbucks Logo


18 - LEGO Logo


LEGO Logo


19 - Chanel Logo


Chanel logo is an overlapping double ‘C’ - one facing forward and the other facing backward.


Chanel Logo


20 - American Broadcasting Company Logo


American Broadcasting Company Logo


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